Search Engine Marketing Specialist
Based in Los Angeles, I am currently the Internet Marketing Manager for a start-up that offers educational software that allows school districts to extend their classrooms to the web. This site highlights my skills and details some of the online marketing advice I have given others through the years.
Customer Empathy
Potential customers are increasingly finding the products and services they want to buy through search engines. I enjoy learning "what makes people buy" and feel that "getting down to basics" of giving customers what they want will bring success to any online marketing effort.
Promote, Promote, Promote!
Many tactics I use simply involve hard work, continual improvement and getting data or information from your customers and making smart decisions aimed toward maximum ROI. There are no "cloak and dagger" tactics or mystery to getting a company's website to the top of Google.
Deciphering and Training
I have the ability to conduct thorough research, grasp complex issues and produce thoughtful and sophisticated writing aimed at allowing anyone to understand complex Internet issues. As such, I am sometimes asked to train others on what I know. I enjoy helping businesses and their staff fully exploit their potential when marketing products and services on the Internet.
You can read more about me and how I began my search engine marketing career.
Or, you can see the tactics I use to promote online marketing efforts.